Education
Howard University Washington, D.C.
B.A. in Broadcast Journalism
Minor in Theatre Arts
Work
experience
Managing Editor, Glossy New York, NY
February 2022 - May 2025
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Directed editorial calendar and daily operations for a global beauty, wellness and fashion publication. Oversaw coverage across culture, luxury fashion, beauty, wellness and commerce
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Wrote, assigned and top-edited 60+ monthly stories across beauty, wellness, luxury fashion, commerce and culture, including features, profiles, trend reports and multimedia storytelling
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Launched Pop Shop, Glossy’ s commerce vertical, and implemented affiliate strategies that drove five- to six-figure commerce revenue
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Optimized newsletters with revenue-generating commerce content
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Produced 360 social strategies for tentpoles, live events, podcasts and social campaigns, with a focus on elevating beauty and fashion storytelling
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Conceptualized and produced beauty and fashion content for digital channels, including TikTok, Instagram, X and WhatsApp
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Analyzed SEO, traffic, engagement and revenue metrics to define KPIs and optimize content performance; applied insights to editorial direction, sponsorships and team workflows
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Partnered cross-functionally with sales, marketing, social and design to execute vertical video campaigns, social-first strategies and live event coverage
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Developed and executed innovative editorial projects and franchises, strategies and events (virtual and in-person) across platforms
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Maintained and developed deep relationships with experts in the beauty, health, wellness, fashion and entertainment fields
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Supervised and mentored a global team of 8 editors and reporters; managed freelance talent, providing feedback, development and guidance
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Oversaw the allocation of resources; managed budgets and invoices; negotiated deals with advertisers, and implement strategies to increase and diversify revenue
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Represented Glossy at market appointments and industry events; led on-camera interviews and live event coverage
Lifestyle and Commerce Editor, Yahoo and AOL New York, NY
December 2014 - January 2022
On-Camera Host, BUILD Series New York, NY
August 2019 - January 2022
Social Media Editor, News Cult New York, NY
August 2014 - December 2017
Freelance Night Editor, Global Grind New York, NY
February 2016 - November 2016
Skills
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SEO optimization and content strategy
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Commerce and affiliate marketing (Amazon Associates, Rakuten, Skimlinks, Impact, Howl)
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Digital publishing (WordPress, AP Style, Google Analytics, Omniture, Parse.ly)
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Social media and video production (TikTok, Meta, X, Snapchat, YouTube, Pinterest, Reddit, Substack, Twitch, Sprout Social, SocialFlow, Crowdtangle)
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Editorial leadership and team management
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Data analysis and performance tracking
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On-camera hosting and live event coverage